Business Development, Marketing and Advertising Services for Painting Companies
Residential and Commercial Painting Companies
SPARKVertical has extensive experience helping residential and commercial painting companies remain busy and profitable year-round by effectively managing campaigns designed to drive interior and exterior painting projects. In most markets, franchises and regional powerhouses dominate the field, with independent operations relying heavily on word of mouth and signage to generate leads. We can help effectively manage budgets of every size to steadily snowball business growth, lead generation, and conversion.
SPARKVertical works with select growth-focused painting companies and other home service providers. We help our clients stand out online, convert more leads to sales, spend ad budgets more efficiently, and stop wasting time and money on decentralized, fragmented marketing and advertising efforts that don’t drive sales.
We help our clients outrank The local competition.
We tailor our approach to fit your unique goals and territory, ensuring marketing efforts feel natural to local customers and avoid reaching irrelevant audiences.
In addition to Painting, we have proven our expertise in large, medium, and small markets - in every time zone - for a wide variety of home service providers, including Plumbing, Restoration, Leak Detection, HVAC, Insulation, Roofing, Pressure Washing and more. In many cases, our work with other non-competing businesses in your service area can help drive revenue your way (and vice versa) as we master hyper-local marketing and build positive relationships with homeowners, property managers, HOAs, and other key referral partners.
SPARKVertical only works with ONE CLIENT - per Vertical - Per market*
*Not only does this mean one Painting company per territory, but we understand that in some cases, verticals overlap, such as Painting and Construction services. Therefore, we will check with our existing client (if and when applicable) to discuss potential conflicts of interest before taking on a new client.
SPARKVertical Delivers a comprehensive suite of Included services
Our approach Eliminates redundancies, ineffective Advertising, and fragmented messaging.
You get:
Weekly Scheduled Meetings - Regular check-ins to stay aligned with your goals, allowing us to be proactive.
Pay-per-Click Advertising Management - We optimize and manage your digital ads to cost-effectively turn searches into customers.
SEO and Search Profiles – Full management of your Google, Bing, Yelp, Nextdoor and other profiles.
Add Revenue Streams - We help to cost-effectively productize your services and create additional revenue streams.
Target Client and Referral Partner Research - We connect you with decision-makers and help build strong relationships.
Social Media Marketing – Setup and management of your Facebook, LinkedIn, and other key platforms.
Reputation Management – Generating positive reviews and effectively handling negative ones.
Hiring Assistance - Optimized job listings, candidate screening, and interview tips to streamline hiring.
Training - We work with your team to help them close more sales. From scripts to monthly check-ins.
Customer Service Monitoring and Support - Training and management support to boost conversions from inquiry calls to paying clients.
Graphic Design - We create your postcards, door hangers, flyers, business cards, trade show materials, and more.
Print Services - Full-service print management for everything from business cards and brochures to banners, and more.
Uniforms - We design and source your team’s custom-branded uniforms - from t-shirts, hoodies, caps, and jackets.
We can do the heavy lifting of your Marketing, Advertising, and Business Development departments so you can focus on planning the growth of your business and taking great care of your customers.
We can Promote all of your Painting Services:
Interior Painting
Exterior Painting
Color Consultation
Textured and Faux Finishes
Graffiti Cover-up
Commercial Painting
Cabinets, Trim, and Intricate Surfaces
And More!
Don’t leave money on the table For Your Competition.
We deliver:
More Efficient Advertising – Achieve better returns on your investment with targeted, highly effective campaigns.
Increased Lead Conversion – Train CSRs, technicians, and sales reps to manage expectations, handle challenges, and communicate service value.
Enhanced Reputation Management – Set clear expectations, deliver on promises, and encourage satisfied customers to share positive reviews online.